See how we started and our journey through continents and with a diverse set of partners

Since 2013

As the start we understood that we needed the right people and the right technology to be long term successful. 

Launching Tayyib

Tayyib was the first Brand we launched for the Disaster and Emergency Sector

Initial R&D

Retort Pouches we new to a large part of the world. We had to do a lot of R&D to convince early adopters.

'optimum satus sursum'
Excellent Start up

In the autumn of 2013, Adeel Khan says he decided to pack in his 10 year old business in investment banking when he judged that helping the poor and needy was more of a calling than working in finance.


“I wanted to do something real, something tangible,” Mr Khan says.

“So what did I know? I knew food and finance.”

Trained as an engineer at Imperial College London and the University of Oxford, Mr Khan subsequently did stints with banks including Goldman Sachs and Lehman Brothers in London before striking it out on his own.

Our first facility was a small operations with food supplier partners, operational in May 2014.

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